We believe in a world where you only do the things you actually want to do. Where time is yours. Everyone is busy unlocking that world with the help of AI. It will take away the boring stuff, the things that drain us. But that only matters if we know what to do with all that free time. We believe experiences will be the core of our future life. We will need more rituals. More moments that matter. More of the good stuff you’ll talk about years from now. We believe in communities. In choosing to spend time with the people who make your life better. Because the future might be digital, but the most human way to live will always be together. So we build for that. We build the biggest experience brand in the world. Building experiences that make you look up, laugh, breathe, and think, “damn, this is what life’s about.” Every run, every breath, every laugh you share is part of something bigger:

A network of people who choose real connection over endless scrolling. A brand built not on ads or algorithms, but on humans showing up. The future belongs to the ones who make people feel again. We’re here to build that future. At scale. Touch grass. Together.

Kian & Jordi